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what is a reasonable time for a show's web site to be up

updated thu 9 nov 06

 

Wayne Seidl on wed 8 nov 06

before the show?

Tim:
Right you are. I should have been (much) more specific. It ranges from
impolite to downright RUDE to e-mail folks without their express permission.
Your suggestion to include a checkbox for inclusion in the regular mailing
list is a necessary one.
My gaff, sorry.

The reason I went in the range of 1000-1500 per website per year is because
these are artists. As their work changes and sells, they are going to need
to update that site frequently. You know that even small changes can take a
half hour or more, and time is money. No one likes to work for nothing.
This assumes of course that the reason one gets hired in the first place is
because:
1) the people or group wanting the site are too busy to do it themselves, or
2) they lack the expertise to do it themselves (the old "it's not what we
do" argument.)
3) Allowing the website designer to control the site insures that all the
"bells and whistles" are current for the widest variety of browsers (see
1&2).

Best,
Wayne Seidl

-----Original Message-----
From: Clayart [mailto:CLAYART@LSV.CERAMICS.ORG] On Behalf Of Timothy
Joko-Veltman
Sent: Wednesday, November 08, 2006 7:46 AM
To: CLAYART@LSV.CERAMICS.ORG
Subject: Re: What is a reasonable time for a show's Web site to be up before
the show?

On 11/8/06, Wayne Seidl wrote:

> Your site should also have a form visitors can fill out requesting an
e-mail
> "reminder" a week before the event. Then, you simply compile e-mail
> addresses into a list and send one mail to all of them (it expands your
> mailing list too. Sneaky, but effective.)

As a former wed designer, I couldn't let this go. Creating a list of
people who want a reminder is a great idea. But don't add them to
your normal mailing list without first telling them and getting their
permission. Doing so is a good way to show what you really think of
your customers (not much), and makes you look like a spammer. I
strong counter-recommend this. If you say leave an option the form
saying "Add me to the normal mailing list", as well as a "privacy
policy" telling them what you'll do with their information - I'll
agree, but otherwise, respect your customer and let it show - the
time, money and effort it takes will show, and you'll gain respect in
return.

> A decent WORKING website will cost you about $1,000-1500 per year, maybe
> more if you want all the latest and greatest bells and whistles. For
$400,
> you can buy a brand-spanking-new Okidata color laser printer and do your
own
> flyers. (I bought one last month; it's a sweet machine and is holding up
> very well to all of our abuse.)

Sounds like your designer is a bit of an ignoramus. Anyway ... I
think that even $1000 per year is overpriced. Certainly, there is the
matter of expertise, but if they had any, then they'd have given you
control of the website by building or installing a "CMS" (content
management system). And if there are lots of them out there - many
are open source, and not taking advantage of them is somewhat foolish,
though occasionally they are a bit hard to find.

I don't make websites anymore (well, maybe my own), but I'll be happy
to answer questions about site related stuff (design, usability,
hosting, coding, search engines, CMS's, blogs ... you name it). And
I'm more than a bit of an open source software geek, so any questions
about that are welcome, too.

Cheers,

Tim

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