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axner tsunami pugmill - or, a rose by anyother name,

updated sun 13 mar 05

 

pdp1@EARTHLINK.NET on sat 12 mar 05

will tend to confuse or distract, and readily...

Hi JB,


I agree...the names seem at best, stupid, and at worst, even
more stupid.

If the Pug Mills have any merit, and it seems they do, I
think the makers could simply have respcted their own Work,
and called them "Axner Pug Mill - Model "A", "B", "C", or
Model 1, 2, 3, or "A", "A-1", "A - 2" or combinants of such
as denote features or options or the likes...as if it were
in earnest, rather than fatuously demeaning their own
efforts to offer something sensible or useful which could
stand on it's own merits with out cloying emotional
allusions being put on them, allusions which belong, if
anywhere, on some other gameboard or arena of the absurd.

A truely serious Vaccum System could be named 'Cyclone' or
'Zyphur' or something, without being absurd, since, it is,
in effect, a small, contained, on-demand version of just
such a thing, in effect...

The form or function of a Pug Mill does seem to readily
remind one of any Romantic terms commonly attributed to the
functions or phenomena or processes or dieties of Nature or
Mythology, unless one were to squint toward the merely
mechanical functions of intestines maybe, where, the more
literal allusions would not likely add an aire of Romance or
Mystery or Mythological allure, when applied to a Pug Mill.

Similar with other things...

Anyway...

The times we live in...and the ethos of the marketplace...


Phil
el ve

----- Original Message -----
From: "James and Sherron Bowen"


Howard Axner is one great guy and he has a fine company and
fine products, BUT his choice of product names are hard to
fathom given the images they create based on history. "Jolly
Jigger", "Rolling Thunder", and "Tsunami" are in my humble
opinion terrible choices. Sorry Howard, I still love you and
Tom.
JB