elizabeth priddy on mon 17 apr 00
the way to get clay out of your armani suit
is to let the clay dry considerably until
it is flaky. The take it over ot the beamer
of one of your most gracious clients and WHACK
it on the hood! The clay will fly hear and
yon and your customer will be able to one
up his companions by having the car with that
famous potters clay scraps in the grill!
Now hose off the suit and spread over a cooling kiln to dry...
---
Elizabeth Priddy
email: epriddy@usa.net
http://www.angelfire.com/nc/clayworkshop
Clay: 12,000 yrs and still fresh!
On Thu, 13 Apr 2000 13:05:26 John Baymore wrote:
>----------------------------Original message----------------------------
>------------------
>(clip)
>I agree that people have a strange idea of saving money. Coffee for 2.25,
>mugs for 0.65. Indeed.
>(snip)
>
>Cindy, et al,
>
>I really liked David's thoughts about the coffee in the mugs too!
>
>What I think is at work here is that starting with a quality product
>(better than average coffee), then adding effective price positioning
>supported by aggressive marketing, the folks who sell high priced coffee
>have CONVINCED (this isn't passive) the consumer that there is VALUE in
>the better coffee at the higher price. Certainly the coffee tastes
>better....btu that is not all that is at work. The 2.25 coffee does not
>seem expensive to certain consumers.......beacuse they have been convinced
>that it is CLEARLY worth it. Buying that coffee they KNOW that they have:
>
>1. - bought a better product
>2. - been smart enough to recognize that it IS a better coffee
>3. - treated themselves because they are worth it (my self worth has been
>enhanced) (L'oreal hair coloring anyone?)
>4. - made a "lifestyle" defining decision
>5. - positioned themselves to be part of a particular group of people
>(those theat "know" the best coffee)
>6. - associated themselves with a successful product
>7. - stated for themselves that they "can afford the best" (self-affirming)
>8. - shown others that they can "afford the best" (status)
>
>and no and on.......
>
>
>Many sales issues are not really about the actual price....they are about
>the price / value relationship. Sometimes the cheapest thing isn't the
>obvious choice....because it has characteristics that tell the consumer
>that there is no "value" there.
>
>Marketing firms earn their keep in this arena.........creating precieved
>value for a product. Since most potters don't have "marketing departments"
>with specialists on hand..... we need to do this ourselves. Bruce Baker in
>his sales seminars talks a lot about "stories" that go with your work when
>you are in a selling situation. What these stories do is elevate the
>percieved value of your work........there is more to the work than just the
>work itself....... there is a piece of the artist, a piece of history, a
>piece of tradition, a piece of a type of work that is being lost in the
>world, a connection to the past, a connection to something in the
>consumer's life that he/she can relate to, and on and on. So these things
>are "value added" issues. In many ways this is also some of the effect of
>the usual "artist's statement". These things help to provide balance in
>the price/value relationship, and tip the price side down as a sales
>barrier.
>
>As to that coffee bit ............ going way back to early marketing of a
>coffeee brand........ the older of us here can probably remember the
>"story" of that good old country peasant Juan .......... personally
>inspecting and hand picking every one of those coffee beans , carrying the
>beans in cloth gunny sacks strapped to the sides of a homey looking old
>mule, walking steadily down the South American mountain from his little
>personal mountain coffee plantation? There is a Bruce Baker-ish "story"
>attached to a product (g). It makes a personal conncetion to the
>product....and ups the percieved value.
>
>Sometimes price point alone can create percieved value for an object. I
>bet many on this list can relate to the experience of having a piece that
>would not sell at a certain price....... but when the price was RAISED
>significantly it flew off the shelf. I've had many potters relate this
>experience to me and I have had it happen myself. And it certainly seems
>weird.
>
>Anyway...... gotta go put on my dark blue suit and throw a few pots (g).
>(Hey.....Leach always threw in a suit and tie!) Anyone know how to get
>clay out of Armani stuff? (BG)
>
>
>Best,
>
>............................john
>
>John Baymore
>River Bend Pottery
>22 Riverbend Way
>Wilton, NH 03086 USA
>
>603-654-2752 (s)
>800-900-1110 (s)
>
>JBaymore@compuserve.com
>John.Baymore@GSD-CO.com
>
>"Earth, Water, and Fire Noborigama Woodfiring Workshop August 18-27,
>2000"
>
--== Sent via Deja.com http://www.deja.com/ ==--
Share what you know. Learn what you don't.
Richard Jeffery on tue 18 apr 00
Elizabeth
That was a great idea - saved me a lot of expense.
Now, how do you get the smell of raku wood smoke out my silk cravats? Oh,
and the scorch marks?
Richard
-----Original Message-----
From: Ceramic Arts Discussion List [mailto:CLAYART@LSV.UKY.EDU]On Behalf
Of elizabeth priddy
Sent: 17 April 2000 22:22
To: CLAYART@LSV.UKY.EDU
Subject: cleaning your clay encrusted armani
----------------------------Original message----------------------------
the way to get clay out of your armani suit
is to let the clay dry considerably until
it is flaky. The take it over ot the beamer
of one of your most gracious clients and WHACK
it on the hood! The clay will fly hear and
yon and your customer will be able to one
up his companions by having the car with that
famous potters clay scraps in the grill!
Now hose off the suit and spread over a cooling kiln to dry...
---
Elizabeth Priddy
email: epriddy@usa.net
http://www.angelfire.com/nc/clayworkshop
Clay: 12,000 yrs and still fresh!
On Thu, 13 Apr 2000 13:05:26 John Baymore wrote:
>----------------------------Original message----------------------------
>------------------
>(clip)
>I agree that people have a strange idea of saving money. Coffee for 2.25,
>mugs for 0.65. Indeed.
>(snip)
>
>Cindy, et al,
>
>I really liked David's thoughts about the coffee in the mugs too!
>
>What I think is at work here is that starting with a quality product
>(better than average coffee), then adding effective price positioning
>supported by aggressive marketing, the folks who sell high priced coffee
>have CONVINCED (this isn't passive) the consumer that there is VALUE in
>the better coffee at the higher price. Certainly the coffee tastes
>better....btu that is not all that is at work. The 2.25 coffee does not
>seem expensive to certain consumers.......beacuse they have been convinced
>that it is CLEARLY worth it. Buying that coffee they KNOW that they have:
>
>1. - bought a better product
>2. - been smart enough to recognize that it IS a better coffee
>3. - treated themselves because they are worth it (my self worth has been
>enhanced) (L'oreal hair coloring anyone?)
>4. - made a "lifestyle" defining decision
>5. - positioned themselves to be part of a particular group of people
>(those theat "know" the best coffee)
>6. - associated themselves with a successful product
>7. - stated for themselves that they "can afford the best" (self-affirming)
>8. - shown others that they can "afford the best" (status)
>
>and no and on.......
>
>
>Many sales issues are not really about the actual price....they are about
>the price / value relationship. Sometimes the cheapest thing isn't the
>obvious choice....because it has characteristics that tell the consumer
>that there is no "value" there.
>
>Marketing firms earn their keep in this arena.........creating precieved
>value for a product. Since most potters don't have "marketing departments"
>with specialists on hand..... we need to do this ourselves. Bruce Baker in
>his sales seminars talks a lot about "stories" that go with your work when
>you are in a selling situation. What these stories do is elevate the
>percieved value of your work........there is more to the work than just the
>work itself....... there is a piece of the artist, a piece of history, a
>piece of tradition, a piece of a type of work that is being lost in the
>world, a connection to the past, a connection to something in the
>consumer's life that he/she can relate to, and on and on. So these things
>are "value added" issues. In many ways this is also some of the effect of
>the usual "artist's statement". These things help to provide balance in
>the price/value relationship, and tip the price side down as a sales
>barrier.
>
>As to that coffee bit ............ going way back to early marketing of a
>coffeee brand........ the older of us here can probably remember the
>"story" of that good old country peasant Juan .......... personally
>inspecting and hand picking every one of those coffee beans , carrying the
>beans in cloth gunny sacks strapped to the sides of a homey looking old
>mule, walking steadily down the South American mountain from his little
>personal mountain coffee plantation? There is a Bruce Baker-ish "story"
>attached to a product (g). It makes a personal conncetion to the
>product....and ups the percieved value.
>
>Sometimes price point alone can create percieved value for an object. I
>bet many on this list can relate to the experience of having a piece that
>would not sell at a certain price....... but when the price was RAISED
>significantly it flew off the shelf. I've had many potters relate this
>experience to me and I have had it happen myself. And it certainly seems
>weird.
>
>Anyway...... gotta go put on my dark blue suit and throw a few pots (g).
>(Hey.....Leach always threw in a suit and tie!) Anyone know how to get
>clay out of Armani stuff? (BG)
>
>
>Best,
>
>............................john
>
>John Baymore
>River Bend Pottery
>22 Riverbend Way
>Wilton, NH 03086 USA
>
>603-654-2752 (s)
>800-900-1110 (s)
>
>JBaymore@compuserve.com
>John.Baymore@GSD-CO.com
>
>"Earth, Water, and Fire Noborigama Woodfiring Workshop August 18-27,
>2000"
>
--== Sent via Deja.com http://www.deja.com/ ==--
Share what you know. Learn what you don't.
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