search  current discussion  categories  events - fairs & shows 

philly rosen show response

updated tue 9 mar 99


Wendy Rosen on thu 4 mar 99

My apologies for the length...

To all,
I've waited a few days to respond so that I could do it all at
once... attendance seemed to me to be up from last year... but I don't
have the figures yet. I do know that 9 of the Top Ten retailers attended.
Most of the Top 100 were there... I think 6 were missing. Most media
categories seemed to be up... the good economy seems to be really helping
retailers (God bless Alan Greenspan). No matter what's happening in the
rest of the world tho, ceramics seems to be on it's own frequency.
In a few weeks we'll also have the sales results by our independent
auditor Chuck Kroon. Just a reminder The Buyers Markets are not juried
shows, we select applicants who have a commitment to providing work to
galleries and shops. This tends to attract exhibitors who are offer work
that =22moves=22 and doesn't collect much dust. Retailers can't afford to =
something on display more than 3 months before selling it.
Exhibitors receive a RESERVATION FORM not a new application each
year. Some CHOOSE not to return due to lack of sales OR too many sales.
Limited production studios sometimes find it difficult to justify the
expense of exhibiting year after year. Some ceramic artists find that
Niche Magazine or AmericanStyle Magazine can offer a more AFFORDABLE way to
sell work.
The WHOLESALE ONLY nature of our show does discourage artists with
limited production and very high end price points. This saddens me... It's
the type of work that I gravitate to. But the Buyers Market is all about
providing retailers with work that will sell. Our educational/evangelical
efforts are best placed in our magazines. Successful exhibitors find that
a wide variety of price points is the key to a successful relationship with
galleries and shops.
Many ceramics artists are so involved with the media that it's
difficult for them to adapt their work for the marketplace. Glass artists,
jewelers and other types of craft artist profiles seem to be less involved
with the process and more involved with the outcome and business
My own preference is ceramics tho. There are so many beautiful pots
that just appeal to other potters. I've been working on some ideas to help
educate customers to feel the way that I do about =22potters pots=22... but
that will take time. 15 years ago I noticed that the Canadian Craft
marketplace was devoid of good potters... it would be a shame if we ended
up as they did. My own belief is that most Ceramic artists work longer and
harder at their craft that almost any other media artist. The low profit
margins and lack of trained help keep these studios from growing.
Each year I walk through the rows of glass looking at all the eye
candy... I don't have an appetite for most of it... but the hand built
ceramics seem to call to me (or to my wallet)... I wish I could share what
I feel with the rest of the world-- but I haven't found the words ...yet.
Yes, there are slipcast works. Some of them are great paintings
using a ceramic form as a canvas... perhaps we should divide the
handbuilt/thrown from the slipcast work putting it in different aisles. I
have considered moving ceramics to a more central location on the floor.
According to our Univ of FL retailers survey..84=25 of all galleries
and shops responding carry ceramics. The gallery/shop business has changed
radically in the last 20 years. 20 years ago dealers were more likely to
make their buying decisions based upon aesthetics alone, they were often in
low rent areas where overhead and costs were low. Today most
galleries/shops are in highly competitive environments where rents and
costs are very high. Computerized inventory systems quickly identify
what's selling and what's not selling.... making buying decisions more
analytical and less emotional.
The last problem is one of =22fashion=22. Stores like Ikea, Pottery
Barn, Crate and Barrell etc are all stocking heavily slipcast heavily
embellished, high gloss ceramics from all over the world... most people
have to =22blend=22 what they purchase from craft sources with these =22high
fashion=22 items. Right now textured surfaces, matt finishes, and natural
colors are just beginning to rebound from a deep hole... I see it
happening. What we can all hope for is a world where =22fads don't exist =
personal taste and aesthetic education can be the basis of a purchase
decision. We'll get there if we teach people how to select... then there's
the discussion about buying a painting (or a pot) to match the sofa...
I wish I had the luxury of selecting hand built work over
slipcast... unfortunately the applications aren't there... anyone got any
Please offer your advice or comments.

Year... 1997 1998 1999
Number of Exhibitors 298 265
Average Sales =2413,368 =2415,665 ???


PF9 Ceramists
Here are the PF9 ceramists. The artists provided their own descriptions.

Rebecca Ravenal 202.387.4653 Wheel-thrown, brightly decorated pottery.
Full Circle 203.386.1392 Colorful functional stoneware.
Bear Hills Pottery 203.426.8602 Functional quality well-priced
Melody Lane Pottery 203.481.3182 Wheel-thrown, hand-painted pottery.
Steinwelder Pottery 203.622.1148 Affordable, functional ceramics.
Sparks Design 205.980.0720 Original decorative ceramics.
Mahler Ceramics 206.542.0668 Ceramics with slip texture decoration.
Monroe Salt Works 207.525.4471 Crows on corn on salt-glazed pottery.
Karen Donleavy Designs208.453.1130 Porcelain dinnerware with animal
Potters Studio 209.266.5508 Ceramic chimes, mobiles, and garden sculpture.
Tested by Fire Pottery 210.690.6253 Handcrafted functional ceramics.
Klara Borbas 212.228.2291 Handmade ceramic vases and bowls.
Barbara Cahn 212.253.0259 Colored porcelain platters, bowls, vases.
David Heger 212.367.9043 Functional earthenware. Judaica.
Emily Pearlman 212.431.7631 Functional wheel-thrown and hand-built
Colored Mud 212.662.0354 Mixed-media jewelry: unique and affordable.
Ellen Reznick 212.966.3595 Handcrafted functional terra cotta in
bright colors.
Jason Silverman 215.462.6864 Wheel-thrown functional ceramics.
J. Z. Million Designs 215.483.5874 Unique artistic ceramic birdhouses
=26 banks.
Carole Ellis 215.643.6481 Colorful decorative and functional ceramics.
Jared Jaffe Teapots 215.732.5642 Whimsical ceramic teapots.
Marge Margulies 215.844.9603 Snazzy bowl compositions.
Joan E. Scheckel 215.927.2821 Ceramic sportswear and occupational
River Hill Pottery 216.428.1241 Fine quality and unique clay baskets.
Izard =26 Shelton 219.874.1395 One-of-a-kind whimsical earthenware ceramics.
Whistling Frog Tiles 248.542.1112 Unique ceramic tiles.
Half Moon Studio 253.858.3859 Ceramic cat sculptures, plates,
vases, bowls, more.
D. Judith Enterprises 281.578.9309 Wheel-thrown collector miniature
Donna S. Lansman 301.367.0988 Wheel-thrown functional porcelain.
Deborah Dickinson 301.432.7119 Raku-fired vases, lamps, and wall
The Mark Rossier 303.449.1101 Funtional stoneware.
Garson =26 Pakele 303.499.9306 Colorful whimsical narrative pieces.
Peggy Crago 303.762.0987 Colorful majolica earthenware.
Charles Malin 304.754.9519 Hand-built red earthenware.
Tygart River Pottery 304.823.2459 Wheel-thrown pottery=3B ceramic
drums, and tile.
Sandra McKenzie Schmitt 309.444.3573 Thrown stoneware, hand-decorated.
The Empty Nest 310.370.0506 Hand-painted tile gifts, trays, clocks, etc.
Zebi Designs 310.399.1661 Hand-painted ceramics.
Freeman Ceramics 310.473.1880 Functional ceramics with botanical
Richard Wehrs 314.436.4149 Earthenware lamps, candlesticks.
Crary Mills Pottery 315.386.4721 Functional and decorative stoneware
Syracuse Ceramics Guild 315.469.3729 Porcelain with sculpted flowers.
The Acorn Pottery 315.865.4504 Stoneware pottery for table and garden.
Flat Earth Clay Works 316.838.2774 Decorative and functional stoneware.
The Clay Coyote 320.587.2599 Hand-thrown stoneware pottery.
Loren J. D'Amore 330.448.6494 Functional tableware.
Lauren Kearns 360.802.1983 Hand-painted decorative yet functional
Gabryl Designs 401.438.3647 Functional ceramic wares.
Patricia Uchill Simons 401.461.9444 Wheel-thrown and altered stoneware
Joanne DeLomba 401.823.5527 Progressive functional decorative art-pottery.
Biff Bourne - Pottery 408.248.3664 Wheel-thrown functional pottery.
Brigitte Pottery 408.268.7557 Water fountains and tableware.
Lois Stevens Ceramics 408.353.5101 Colorfully painted flowers,
animals, Judaica.
Wild Earth 408.423.6664 Handmade ceramic sculptured animals.
Victoria Heisler 410.531.9414 Handcrafted ceramic pieces.
Donna Toohey 410.536.7199 Functional pottery decorated with lively
Eartha Handmade Tile 410.586.8355 Colorful clay tiles.
Carolyn Edlund 410.592.7949 Whimsical ceramic jewelry.
Table Tiles 410.592.9158 Ceramic bowls and tiles, vividly
colored and carved.
Eastern Shore Amer. 410.629.1897 Fish decoys, signs, boxes, and pottery.
Chesapeake East 410.651.2942 Ceramic sculpture.
Kiran Nirankari 410.730.3141 Wheel-thrown functional pottery.
Karen Howell 412.856.8933 Porcelain serving and decorative items.
Robert G. F. Woo 413.259.1239 Functional stoneware and porcelain.
Pottery Studio Yume 413.467.3362 High-fire stoneware.
Tom White Pottery 413.498.2175 Wheel-thrown hand-carved functional
Kaleidoscope Pottery 413.527.6390 Leaf-patterned ceramic dinnerware.
Gary P. Grosenbeck 413.529.0707 One-of-a-kind ceramic pieces.
Windfire Pottery 413.548j.3962 Functional ceramic pieces.
Stephen Schiffer 413.548.9039 Porcelain and stoneware tableware
and more.
MacTavish =26 Herzog 413.584.1573 Hand-painted decorative /
functional ceramics.
Molly Cantor 413.625.2870 Pottery, Judaica, mosaic-tiled rustic
Marcus Studio 414.242.6013 Raku-fired pottery.
Shelley Simon, 415.252.8839 Ceramic water fountains.
Griffin Design Gallery 415.564.6226 Riverstone oil lamps=3B bud
vases,petal pools.
Ashleith Productions 415.929.7498=3B Studio: 415.897.8111 Fine
artpainted on ceramics.
Xenia Taler Design 416.588.8950 Original painted tiles.
Goyer Bonneau 450.658.5166 Sculptural and decorative functional pottery.
Stellar Circus Studios 501.851.8279 Wheel-thrown decorative pottery.
Dorothy Steele 503.234.3736 Fun and colorfulanimal-inspired pottery.
MacCorkindale 503.248.0919 Decorative porcelain ceramics.
Mona Jones Cordell 503.249.3812 Raku polar bears and penguin sculpture.
Newman Ceramics 503.371.8202 Porcelain goblets, candlesticks,vases, bowls.
Cindy Gardner 503.452.7482 Contemporary ceramic jewelry.
Tewksbury Ornaments 503.581.7663 Porcelain Christmas ornaments and
custom work.
John Groth Porcelains 503.648.8277 Whimsical teapots and music boxes.
Pottery By Elaine 503.864.4386 Wheel-thrown stoneware.
Benner Barclay 504.624.4080 Ceramic tableware.
Lynda Katz 504.878.6441 Wheel-thrown hand-decorated porcelain.
R R Designs 505.298.5833 Hand-painted ceramics.
Caroline Koons 505.344.0744 Colorful hand-painted porcelain.
Urban Fetishes 505.653.4062 Fashion jewelry and clay sculpture.
The Potters Garden 505.758.9444 Functional ceramic tableware.
Hanselmann Pottery 505.897.0271 Handcrafted functional stoneware
Astarte Studios 505.992.0878 Colorful ceramic dinnerware.
Cathy Gerson 508.485.5992 Innovative and beautiful pottery for
everyday use.
Johanna Chase 508.994.4018 Original designed, functional ceramics.
Kristin Doner 510.437.1522 Contemporary handmade ceramics.
Hooven =26 Hooven 510.486.1952 Decorative porcelain ornaments.
Daina Heisters 510.525.0805 Capricious concoctions in clay.
Great Impressions 510.653.9180 Functional representational ceramics.
Modern Day Artifacts 510.763.9693 Hand thrown decorative ceramics.
Nancy Durant 512.246.1982 Hand-painted tiles and tile clocks.
Spiral Studio 512.339.7610 Crystalline-glazed decorative =26 serving ware.
The Earth Works 512.387.6462 Functional ceramic pottery.
Hasselle Pottery 513.541.1171 Wheel-thrown ceramics.
Matthias Ostermann 514.526.4180 Tin-glazed earthenware.
Eric Ciup 514.697.2093 Ceramic platters, vases, casseroles.
R=E9jane Mercier 514.989.9265 Wheel-thrown hand-formed functional ceramics.
Blue House Pottery 515.357.3490 Handcrafted stoneware pottery.
The Potters, Ltd. 515.967.5226 Fanciful faces and functional fun
Helitzer's Midrash 516.676.1056 Ceramic Judaica items.
Jewelry 10 516.869.1201 Handmade porcelain jewelry.
Springhill Studio 517.456.7569 Lively accessories for indoors and
BlueMoon Clay Studios 518.692.7742 Wheel-thrown smoke-fired earthenware.
Millman Clay Studio 518.695.5450 Earthenware with maiolica decorations.
Smyth Ceramics 518.827.8073 Large pit-fired =26 sagger-fired vessels.
Active Clay 519.698.9980 Sculptured animals.
McGovney / Camarot 520.541.9619 Designer teapots and figurative
Art From the Heart 520.567.4981 Carved ceramic vessels and
functional ware.
Mary Latterman 520.639.0912 Functional ceramic pieces.
Berryware 520.670.1808 Whimsical, functional ceramics.
Limberlost Pottery 520.778.7854 Ceramic art=3B slab-constructed wall
Cathryn =26 Lee Hudin 530.534.8417 Wall pieces with figurative and
wildlife themes.
Post Ceramics 530.758.9365 Colorful tile, knobs, tableware, accessories.
Koszis Studios 530.891.0459 Functional ceramic pieces.
Kay Wooldridge 530.893.5158 Slab- and wheel-thrown raku-fired pieces.
Sylvan Spirit Jewelry 540.463.4000 Sculptured clay jewelry.
Bay Pottery 540.896.2417 Stoneware pottery.
Short Subjects 541.466.3394 Miniature animal subjects=3B cheer-up cups.
Michael Kaplenk 541.474.7161 Altered pottery with carved pattern.
Larry =26 Terry Brown 541.822.3785 Natural-finish home =26 garden
Ray Gross Fine Art 561.582.9938 Thrown hand-built altered ceramic
Carole Stein 561.586.2422 Unusual Judaica and decorative ceramics.
Kimberly Smith 561.878.8568 Decorative ceramics.
New Leaf Pottery 562.427.3610 Functional porcelain pieces.
Art By Aron 602.595.5567 Hand-formed ceramic gifts and Judaica.
The Pottery Works 603.585.6644 High-fired flameware for stovetop
or oven.
The Arlington Pottery 605.983.3312 Functional ceramic pieces.
R. S. Lang Art Pottery 607.587.8157 Handcrafted art pottery.
Alan =26 Rosemary Bennett 607.776.3735 Handmade clay fish and animals.
Bee Design 608.256.2186 Ceramic jewelry and other small items.
Linda Shusterman 609.227.1640 Decorative/functional porcelain
vessel forms.
David Voll 609.567.4856 Functional porcelain and stoneware
Wildflowers / Goeke Studio 609.597.3837=3B 609.397.8705 Framed tiles in
contemporary colors.
I. S. Zaytceva Designs 609.750.1141 Authentic handmade porcelain cups,
clocks, more.
Wardell Pottery 609.953.9006 Ceramic tabletop fountains =26 other items.
The Petrified Forest 610.367.8194 Hand-built environmental stoneware.
Jan Huling Designs 610.374.5401 Handmade tile set in original iron
table bases.
Piazza Ltd. 610.388.0107 Fine porcelain ornaments, eggs,
Clay Born Pottery 610.431.7420 Puts the fun in functional porcelain.
Kenneth Standhardt 610.754.9007 Ceramic vessels.
Kunkelman Pottery 610.775.4095 Wheel-turned, hand-finished pottery.
P. Heck Designs 612.472.1227 Handcrafted porcelain jewelry.
Colombarini / Cosmic Clay 615.597.6476 Classical and contemporary fine art
Oak Leaf Pottery 616.664.5430 Functional wheel-thrown ceramics
Finishing Touch, Ltd. 616.857.8092 Limited-edition handmade ceramic
3D =26 Up 617.524.9096 Hand-thrown functional ceramics.
Rhonda M. Cearlock 618.283.4460 Clay wallpieces and vessels.
Julie Thompson 619.280.9142 Porcelain inlaid with color and pattern.
Designs From Earth 619.428.4574 Fine hand-painted pottery - gift
and tabletop.
Marietta Theodorou-LeMieux 651.298.9925 Wheel-thrown ceramics.
Davy Pottery 701.838.0678 High-fired stoneware in bright colors.
Roslund Dolls 703.280.1919 Ceramic jewelry and sculpture.
Cirrus Design 703.791.2267 Elfins, fairies, ornaments, nativities in clay.
Karen Newgard 704.749.3242 Functional clay objects.
Giusti's Art 707.442.5249 Cast ceramic forms, raku-fired.
Changstrom Studio 707.795.8493 Ceramic vases, candlesticks, lamps,
Jim Gremel Ceramics 707.874.1679 Ceramics: reduction-fired luster
Flying Cup Clay 714.543.1856 Slip-cast, wheel-thrown, hand-built ceramics.
Mud Lust Pottery 716.346.9880 Hand-thrown functional earthenware
Coral Dalton Designs 716.549.4719 Original designs produced in
porcelain clay.
Reno Pottery 716.753.7551 Wheel-thrown and slab-built porcelain.
Sara Baker 717.458.4562 Hand-thrown and altered stoneware.
Arlene S. Ancona 718.251.5132 Contemporary tabletop items and
Doreen Baskin 718.625.0234 Hand-built decorative ceramics.
David Changar 718.842.6362 Thrown and altered ceramics.
Lynn Goodman 718.858.0834 Decorative as well as functional ceramics.
Winegar Pottery 724.428.3307 Fine functional and decorative pottery.
Jenny Lou Sherburne 727.321.0676 Colorful, functional ceramic pieces.
Broussard 727.736.4870 Colorfully decorated earthenware.
Clay and Paper 727.772.0625 Wheel-thrown earthenwarepottery.
Vogel Pottery 732.263.0705 Functional stoneware.
Avatar Pottery 732.271.2767 Decorative ceramic art pottery =26 sculpture.
Baatz Designs 732.370.3366 Functional ceramics with floral prints.
Ingrid Jordan Pottery 732.446.2802 Functional ware and decorative pieces.
Clehb 734.973.2162 High-fired stoneware.
Main Street Pottery 757.336.1546 Whimsical ceramic teapots.
Dimensions Va Beach 757.340.1115 Raku-fired clay jewelry and mosaics.
Seager Arts 760.439.7509 Wheel-thrown and hand-built ceramics.
Dennis G. Kirchmann 765.528.2452 Large-scale and smaller stoneware
and raku.
Eric L. Jensen 773.477.0209 Functional hand-built porcelain.
Little Guys 800.297.4274 Whimsical stoneware animals and angels.
Marsha McCarthy 800.734.7576 Limited-edition ceramics. Vessels, tiles, etc.
David Gibson Ceramics 801.265.9679 Wheel-thrown ceramics, individually
Alan Steinberg 802.254.9174 Colored stoneware, landscapes.
Stone Soldier Pottery 802.368.7077 Stoneware: plates, bowls,
casseroles, more.
Touchstone Pottery 802.368.7355 Elegant stoneware home and garden
Joshua Gold 802.387.2116 Wheel-thrown high-fired functional stoneware.
Tom Homann 802.388.1072 Functional ceramic ware.
Jean Meinhardt 802.434.2409 Beautiful functional ceramics.
L. E. Pottery 802.442.5401 Colorful utilitarian earthenware pottery.
Emily Rossheim 802.453.4887 Hand-painted earthenware.
Ann Young Porcelain 802.525.4705 Miniature porcelain people and animals.
D. Lasser Ceramics 802.824.6183 Platters and bowls, small to extra
Natalie Blake Pottery 802.875.4239 Hand-thrown and carved porcelain.
Mia Tyson 803.789.6459 Whimsical ceramic pieces.
Mary Garber Pogs=AE 804.262.6771 Whimsical clay sculptures.
John Freimarck 804.769.1581 Decorated stoneware.
Mann Made Designs 804.796.9380 Eartheware vessels and lamps.
Tailored Tiles 804.823.7925 Functional hand-painted ceramics.
Leslie Thompson 805.646.1364 Decorative porcelain.
The Drawing Room 805.963.2274 Ceramics.
Hickory Tree Studio 812.332.9004 Contemporary style, traditional
Flattery=AE 812.983.4830 Sculptural and practical flower pots.
Ulevicius Studio 813.345.7432 Hand-sculpted decorative ceramics.
Terry Johnson Tiles 814.237.6670 Handmade tiles with style and humor.
Moose Run Works 814.353.9014 High-fire stoneware ceramic sculptures.
Clay Not Pots 814.355.2421 Innocent, whimsical, direct, visionary.
Laveta Piemme 814.466.7594 Distinctive porcelain jewelry in bold colors.
Linda Stephens Sturtevant 814.922.7859 Wheel-thrown and hand-built
functional stoneware.
McNeil Pottery 819.868.1939 Hand-painted white earthenware.
Life Forms Pottery 828.258.5353 Slab-constructed and thrown
decorative ceramics.
Renfroe Designs 828.649.3907 Hand-sculpted ceramics.
Paradox Pottery 828.890.0525 Unique ceramic pots.
Shanti 831.335.2297 Raku-fired porcelain and stone.
Lynn Wood =26 Don Jower 831.678.4813 Handmade hand-decorated ceramics.
Zayszly Artz 850.470.0101 Wheel-thrown raku pottery.
Stonefish Pottery 860.236.9222 Functional ceramics.
Virginia J. Seeley 860.246.1285 Figurative paintings on ceramic items.
GJ Designs 860.376.8044 One-of-a-kind clay platters and tiles.
Doug Blum 860.824.0568 Sculptural lighting.
Towne Potter Studio 903.569.0203 Raku-fired ceramics and stoneware.
Greentree Pottery 904.454.3245 Functional earthenware for the kitchen.
Eric Wong Pottery 905.453.1602 Asian-inspired functional ceramics.
All Fired Up=21 905.878.8481 Colorful ceramic switchplates.
David L. Davis 908.782.0788 Limited production ceramic sculpture.
Stone Hill Designs 913.764.6031 Colorful wheel-thrown hand-painted
Bravo Ceramics 914.246.7493 Earthenware with applied floral designs.
Porcelain Gardens 914.247.9458 Wheel-thrown decorated ceramics.
Harris-Cies Designs 914.647.3817 Award-winning contemporary earthenware.
Liz Lawrence 914.679.4882 Functional earthenware w/hand-painted scenes.
Norman Bacon 914.679.7675 Miniature raku vessels - copper matte glaze.
Leung =26 Rubenstein 914.687.0630 Contemporary ceramics with a
sculptural tone.
Jerilynn Babroff 914.758.3168 Whimsical, colorful, and outrageous
Alison Palmer 914.855.5493 Figurative ceramics in bright colors.
J. Davis Studio 915.837.3812 Inlaid floral vessels and copper-leafed raku.
Janimals=21 918.592.2725 Porcelain animal ornaments.
Cooper Mays 919.542.1518 Functional hand-painted pottery.
Chicken Bridge Pottery 919.545.2077 Functional ash-glazed stoneware =26
Carter Hubbard Designs 919.546.0931 Hand-built boxes, frames, clocks,
LisaBdot Original 919.556.5068 Ceramic sculpture, masks, and mirrors.
Gardendance 919.968.0884 Salt-fired garden sculpture.
Bruce Johnson 920.648.3049 Hand-thrown raku pottery.
Live Oak Pottery 941.371.0234 Porcelain tableware and decorative
The Porcelain Garden 949.380.0337 Porcelain transparencies and night
Fired Fantasies 954.728.9988 Safari animal clay jewelry, frames, and pots.
Ciaria Tile Studio 970.247.0481 Fun, hand-painted tile, coaster
sets, and clocks.
Cherry Creek Pottery 970.588.3768 Full line of functional pots.
Holman Pottery 972.424.9982 Wheel-thrown stoneware with slip decoration.
Platypus Pottery 973.597.0001 Carved and burnished saggar-fired
Lew =26 Sharon Ayers 973.948.3833 Decorative silver raku vessels.
Janet Albert Pottery 978.741.2200 Terra cotta tableware with rich glazes.
Droll Designs 978.741.3231 Hand-painted slip-cast functional ceramics.
Blooming Creations 530893.5076 Fanciful ceramic clocks, frames,
and plates.

Wendy Rosen
The Rosen Group

AmericanStyle Magazine

The Buyers Markets of American Craft
Niche Magazine and Awards Programs
Artist Mentor Program
Market Insider Newsletter (FREE)
Emerging Artist Internships/Scholarships
Craft Business Institute

3000 Chestnut Ave =23304
Baltimore, Maryland 21211
410.243.7089 fax


Sharon Pollock-De Luzio on sat 6 mar 99

Wendy Rosen wrote:

> ----------------------------Original message----------------------------
> ------------------
> > rest of the world tho, ceramics seems to be on it's own frequency.>

isn't this a reflection of the integrity of people working in ceramics?

> > educational/evangelical
> efforts are best placed in our magazines. >

Why? Are the buyers reading the magazine?

> > that just appeal to other potters. I've been working on some ideas to help
> educate customers to feel the way that I do about "potters pots"... but
> that will take time.>

What ideas are you planning to implement?

> <15 years ago I noticed that the Canadian Craft marketplace was devoid of good
> potters... it would be a shame if we ended up as they did.>


> > that almost any other media artist. The low profit margins and lack of traine
> keep these studios from growing...............perhaps we should divide the
> handbuilt/thrown from the slipcast work putting it in different aisles. I hav
> considered moving ceramics to a more central location on the floor. >

Create a sort of educational area?

> > slipcast... unfortunately the applications aren't there... anyone got any
> suggestions? >
> Please offer your advice or comments.
> Wendy>

You asked for it so here goes. First, many thanks for all you continue to do fo
crafts world. I'm not sure why I'm sticking my nose in here since I support my
mostly by teaching, except that I'm testing the waters of trying to make it on m
work. I'm also one of those idealistic people who can't quite view the world fr
bottom line of financial considerations. In light of this here are my suggestio

If you really feel strongly about what you wrote above, why don't you offer entr
at a reduced rate to smaller (financially) artists--a sliding scale sort of thin
You could even offer free entrance in the form of a grant. By taking a stand th
certain participant's work is deserving of special consideration based on it's
artistic merit you could influence buyers......"gather round, now you too can ca
the work of a living national treasure"....sort of thing. CHANGE the way buyers
and give them a way to sell it to the public. Might be gimmicky, but who cares
gets the work out?

Yes you are in business to meet a demand, but to a certain extent what's availab
the show helps to create the demand. You seem willing to take some responsibili
this which is unusual in the world of marketing and I applaud you. I'm just afr
that if the first order of business is always money without significant commitme
education you will undoubtedly end up with the least common denominator.

As a leader in the field you have to keep a tight grip on your priorities.

-Sharon Pollock-De Luzio

the cat lady on mon 8 mar 99

> Wendy Rosen wrote:
> <15 years ago I noticed that the Canadian Craft marketplace was devoid of
> potters... it would be a shame if we ended up as they did.>

Where do you see us now???

sam - alias the cat lady
Melbourne, Ontario

"Thousands of years ago, cats were worshipped as gods.
Cats have never forgotten this."